Jemma Siles
"Light Me Up"
Pop music is a curious thing. Reviled by rock and indie music elitists, it is nonetheless a genre that continues to evolve, experiment and inspire. From The Beatles, to ABBA, through to Taylor Swift, it continues to outsell everything else. And there is a little secret as to why that is…
A lot of it is pretty damn good.
Light Me Up by Jemma Siles is pretty damn good. The singer-songwriter from Melbourne, Australia delivers intelligent lyrics (“I’m cutting your strings, but holding them tight”) in a vocal style that moves from sultry to strident. Underpinning her performance is a Latin-infused rhythm and minimalist electronic production of the highest order. Taken together, the track is absolutely contemporary and should find its home on any number of pop-friendly FM radio stations.
As a recent Australian Songwriter of the Year in the contemporary pop genre (as judged by APRA AMCOS), Siles is more than a one hit-wonder. Her lyrical skill and ear for a catchy melody places her among the strongest of those artists currently making a name for them selves in the ever-changing world of pop music. I will make the call and say that Light Me Up is just an early chapter in the story of this artist. Watch this space.
Simon says 4 out of 5 stars.
Light Me Up Available
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